Prepare the non-negotiable text
Copy the phrase exactly as it should appear, including capitalization and punctuation. If a handwritten source matters, treat it as a reference to preserve rather than a loose instruction to imitate handwriting.
State the tone in ordinary words—quiet, blunt, loose, ceremonial—then choose a layout that carries that tone.
- Exact text
- Desired tone
- Single line, stacked, curved, or integrated layout
Keep text review separate from image review
Check spelling and character order on their own before judging ornament, imagery, or placement. A visually appealing draft is not useful if the source text changed.
When you have a preferred direction, bring the wording and reference to your artist for the final letterform and production drawing.
- Verify every character
- Compare a text-only version
- Save the approved wording beside the visual concept




